Product creation is perhaps the most daunting thing that a novice faces who wants to have an online business. And that's understandable. There's a paucity of good information about how to do it. And few people really understand how to do it, never mind explain to anyone else.
To a certain extent, creating an information product is similar to creating a course for university students. You have to understand your purpose, and you must also see in you mind's eye the parts and their interrelationships.
If you've never done that, then you will probably struggle, and you may not even know where to start. In this article, I want to help you to think about how to create your own online products.
Here are three categories of products that you can create:
1. One-dimension products
Products with one dimension are the easiest to create, but also of the lowest value to customers and, therefore, command the lowest price. In fact, quite often, they're free.
They solve one problem that can be explained through a series of steps. Each step must be completed in sequence. That means that you can't complete Step 5 before you do Step 4.
One-dimensional products often take the form of a report or short eBook.
2. Two-dimension products
Products in two dimension are more complicated than those with only one. They give a bit more value to customers, and as a result are more expensive to buy.
They are created for the purpose. That means that they are much more than a combination of two products, each with a single dimension. Two products, each of which has one-dimension, are still two products.
Two-dimensional products have one theme, but many applications that extend from it.
It's construction can be likened to that of a bicycle wheel. The hub is the central theme, and the spokes are the various applications. Think of the saying that "All roads lead to Rome." That city is the hub.
3. Three-dimension products
3-D products are the most complicated, solve very difficult problems, and cost the most to buy.
A good example is "How to Start Your Own Online Business."
A 1-D product you simply tell you what the parts were; that is, what you needed to have in order for it to work.
A 2-D product would explain how all of the parts worked together.
But, a 3-D product would show you how to make it happen.
5 Simple Steps To Creating A Digital Information Product Using A Resource Report
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